The NC Craft Brewers Guild recently hired Shannon Taylor to be its new Events and Allied Programs Manager.

Taylor joins the Guild with experience and expertise in both event management and marketing. A North Carolina native and graduate of East Carolina University, she most recently held the position of Marketing and Events Director at Raleigh Brewing Company, where she coordinated events, implemented marketing plans and handled social media and new product promotion.

“Shannon brings a wealth of experience and an infectious joie de vie to the Guild," said Rich Greene, director of NC Craft Brewers Guild. "We are excited to have Shannon join the team and look forward to her talents helping us build an even stronger organization.”

In her new role, Taylor will be responsible for the planning, management and execution of the Guild’s programs and events, including:

  • BrewSmart: one-day educational event held three times a year
  • NC State Fair Public House: the sole beer/wine venue at the State Fair
  • NC Craft Brewers Conference (NCCBC): annual 3-day conference + trade expo
  • NC Brewers Cup Competition: largest single-state beer competition in the Southeast

Additionally, Taylor will serve as a membership liaison for Allied members of the Guild and lead coordination of event sponsorships and fulfillment. 

The North Carolina Craft Brewers Guild is a 501c6 nonprofit advocacy group supporting the independent craft brewers of our state through advocacy and education.

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